Thursday, October 20, 2016

The delightfully sinister ad campaign for "A Cure For Wellness"

Director Gore Verbinski may be best known to most people for helming the Pirates of the Caribbean movies, but to me he's always been the guy responsible for the visually stunning English-language version of The Ring. If you've never seen it, do so. It's amazing. "Seven days..."

I was never a big fan of the Pirates movies and The Lone Ranger was apparently a mess. So I was happy to discover, thanks to a story at Deadline today, that Verbinski appears to be returning to his moody, creepy roots with his next film, A Cure For Wellness. The description of the psychological thriller from Fox's site:

An ambitious young executive is sent to retrieve his company's CEO from an idyllic but mysterious "wellness center" at a remote location in the Swiss Alps. He soon suspects that the spa's miraculous treatments are not what they seem. When he beings to unravel its terrifying secrets, his sanity is tested, as he finds himself diagnosed with the same curious illness that keeps all the guests here longing for the cure.

In addition to the spooky visuals in the trailer, there is a trio of clips that seem to be hypnosis sessions from the "wellness center" that start out blissfully (I've done hypnosis and this is an excellent example of what it's like) then turn sinister.

"Embrace the meaninglessness of your wasted existence."

The trailer is here and the other clips are here. A Cure For Wellness will be in theaters February 2017 and I am really looking forward to it.



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